Archive for October 12th, 2009

Schaefer Beer

Joe Miranda October 12, 2009

Bass GuitarIt was the mid 1960′s, the height of Beatlemania and smack in the middle of the British invasion and Marc, Pete, my brother Tony and myself decided to start a band. That being said Marc said he would learn to play drums, Tony would learn to play keyboards, I went on to study bass guitar, while Pete waited for us, as he was one of those rare individuals with perfect pitch and could mimic anything played on tenor saxophone or piano.

It took us a while before we would play as a group, but when we did we had a unique sound especially when we relied on Pete playing sax as our lead instrument with me doing the vocals. The group played songs from The Animals, Jimi Hendrix and other groups of that era with one exception, Schaefer Beer was a beer promoted by one of the local “Major League Baseball” teams and used to run several commercials using a clever “Schaefer Jingle” with the opening line being “Schaefer is the one beer to have when your having more than one” , this tune was so catchy we put into our repertoire of songs. We played the song in an upbeat jazz style solidified by the exceptional talent of our sax player Pete.

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